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  • Why I Don’t Believe In New Year’s Resolutions

    December 31, 2025 1 min read

    Why I Don’t Believe In New Year’s Resolutions - Aida Bicaj

    I don’t believe in New Year’s resolutions.

    They depend too much on a date, and not enough on discipline. For me, the opportunity for change exists every day. Each morning is a chance to recommit, recalibrate, and show up for yourself through the rituals you choose to keep.

    Real transformation doesn’t happen in January. It happens quietly, through consistency. Through repetition. Through the small decisions you make when no one is watching.

    I’ve never followed trends or ideals marketed toward women as something we’re meant to chase. I set my own standards and hold myself accountable to them. That accountability matters more than a resolution written once and abandoned weeks later.

    This philosophy shapes every part of my life. I move my body daily. I eat with intention. I protect my health and my energy because they are foundational, not optional.

    It’s also how I approach skincare and how I run my business. Skin doesn’t respond to extremes or quick fixes. It responds to consistency, personalization, and long-term commitment. You don’t force results. You build them.

    Instead of asking what you’re changing this year, I ask something else.

    What are the daily rituals you’re willing to commit to?

    If you’re looking for support, structure, or guidance as you build yours, we’re here. Send us a message on Instagram. Sometimes accountability starts by simply saying it out loud.


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